Sweet Influencers (“Sweet Influencers”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal information we collect when you visit our website, interact with our content, or engage our services.

This Privacy Policy explains how we collect, use, disclose, and protect your information when you:

• Visit https://sweetinfluencers.ai (the “Site”)
  
  
• Subscribe to our newsletters or downloads
  
  
• Contact us about our franchise influencer marketing services
  
  
• Apply to join our creator network or collaborate as an influencer
  
  
• Interact with us on social media or through events/webinars
  
  

By using the Site or otherwise providing us with personal information, you agree to the practices described in this Privacy Policy.
If you do not agree with this Policy, please do not use the Site or submit personal information to us.

1. Who We Are

Sweet Influencers is a franchise-focused influencer marketing company that helps multi-unit and franchise brands build scalable, brand-safe creator partnerships using a mix of technology and human expertise.

Contact details

Sweet Influencers
4343 North Scottsdale Road, Suite 150
Scottsdale, AZ, 85251, USA
Phone: (833) 617-9338 Email: contact@sweetinfluencers.com

If you are located in the European Economic Area (EEA), the United Kingdom (UK), or another region with data protection laws, Sweet Influencers is the “data controller” of your personal information unless otherwise stated.

2. Information We Collect

The information we collect depends on how you interact with us.

2.1 Information You Provide to Us

a. Contact & business information (brands & franchises)
When you submit a form, download a resource, or request a demo, we may collect:

• Name
  
  
• Job title and role (e.g., CMO, franchise marketing director, franchisee)
  
  
• Company / brand / franchise system
  
  
• Business email address
  
  
• Phone number
  
  
• Location (city, state, country)
  
  
• Any information you include in free-text fields (e.g., campaign goals, comments, questions)
  
  

b. Creator / influencer application information
If you apply to join our creator network or to collaborate with brands through Sweet Influencers, we may collect:

• Name
  
  
• Email address and contact details
  
  
• Social media handles and public profile links (e.g., Instagram, TikTok, YouTube)
  
  
• Follower counts and audience demographics (as provided or authorized)
  
  
• Content categories/niches
  
  
• Location (city, state, country)
  
  
• Links to media kits, portfolios, or websites
  
  
• Payment-related details (for invoicing and payout, collected via secure, third-party providers)
  
  
• Any information you submit in forms, briefs, or communications with us
  
  

c. Event, webinar, and content registrations
If you sign up for webinars, download resources, or attend in-person or virtual events, we may collect:

• Name
  
  
• Email address
  
  
• Company / role
  
  
• Topics of interest
  
  
• Event registration details and attendance status
  
  

d. Communication information
When you contact us by phone, email, through the Site, or via social media, we may collect:

• Your contact details
  
  
• The content of your message or inquiry
  
  
• Related correspondence and notes
  
  

2.2 Information We Collect Automatically

When you visit or use the Site, we may automatically collect certain information through cookies, pixels, and similar technologies, such as:

• IP address
  
  
• Browser type and version
  
  
• Device type and operating system
  
  
• Referring URLs / pages visited before and after the Site
  
  
• Pages viewed and links clicked
  
  
• Time and date of visit; time spent on pages
  
  
• General location inferred from your IP (city/state/country level)
  
  

We may use:

• Analytics tools (e.g., Google Analytics or similar) to understand how visitors use the Site
  
  
• Marketing pixels (e.g., LinkedIn, Meta) to measure and optimize advertising performance
  
  

You can control cookies through your browser settings and, where required by law, through our cookie banner or preference tools (see Section 7).

2.3 Information from Third Parties

We may receive information about you from:

• Social platforms (if you connect or share links to your public profiles with us)
  
  
• Third-party data providers or partners, where legally permitted
  
  
• Publicly available sources, including public social media profiles, franchise listings, and business directories
  
  

We may combine this information with information you provide directly to us.

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 To Provide and Improve Our Services

• Responding to inquiries and demo requests
  
  
• Evaluating fit between brands and creators for potential collaborations
  
  
• Operating, maintaining, and improving the Site and our services
  
  
• Personalizing your experience on the Site
  
  

3.2 To Communicate with You

• Sending transactional and service-related emails (e.g., confirmations, contracts, updates)
  
  
• Providing requested content (e.g., whitepapers, resources, webinar links)
  
  
• Sending marketing communications, newsletters, and updates about Sweet Influencers, if you have opted in or where permitted by law
  
  

You can opt out of marketing emails at any time by using the unsubscribe link in our emails.

3.3 To Match Brands and Creators

For brands and franchises:

• Understanding your goals, target markets, and brand standards
  
  
• Identifying suitable creators for your campaigns
  
  

For creators:

• Evaluating your profile, content, and audience fit with brand campaigns
  
  
• Recommending you for relevant collaborations
  
  
• Managing the relationship and campaign workflow
  
  

3.4 For Analytics and Performance

• Measuring Site usage and performance
  
  
• Understanding how our content performs and what resonates with our audiences
  
  
• Improving our marketing, sales processes, and product roadmap
  
  

3.5 For Legal, Compliance, and Security Purposes

• Complying with applicable laws and regulations
  
  
• Managing and enforcing our contracts
  
  
• Protecting our rights, property, and safety, and that of our clients, creators, and users
  
  
• Detecting and preventing fraud or misuse of the Site
  
  

4. Legal Bases for Processing (EEA/UK Visitors)

If you are located in the EEA, UK, or similar jurisdictions, we process your personal information under one or more of the following legal bases:

• Performance of a contract – When we process your information to respond to your inquiries, provide services, or manage collaborations.
  
  
• Legitimate interests – For example, to improve our services, maintain Site security, perform analytics, and market to business contacts, where these interests are not overridden by your rights.
  
  
• Consent – When required by law, for sending certain marketing communications or setting non-essential cookies.
  
  
• Legal obligation – Where processing is necessary to comply with applicable laws or regulatory requirements.
  
  

5. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

5.1 Service Providers and Vendors

We may share information with trusted third-party service providers who perform functions on our behalf, such as:

• Website hosting and maintenance
  
  
• Analytics and performance measurement
  
  
• Customer relationship management (CRM) and marketing tools
  
  
• Email service providers
  
  
• Contract, invoicing, and payment processors
  
  
• IT and security providers
  
  

These providers are only permitted to use your information as necessary to provide services to us and are bound by contractual obligations to protect your data.

5.2 Brand–Creator Collaboration

Where appropriate and subject to agreements and privacy laws:

• Brand information (e.g., contact details, brand guidelines) may be shared with creators involved in your campaigns.
  
  
• Creator information (e.g., name, social handles, media kits, relevant analytics) may be shared with brands considering collaboration with you.
  
  

We share only what is reasonably necessary to facilitate the partnership.

5.3 Business Transfers

If we undergo a merger, acquisition, restructuring, financing, or sale of all or part of our business, your information may be transferred as part of that transaction, in compliance with applicable laws.

5.4 Legal and Safety Obligations

We may disclose information when we believe it is necessary to:

• Comply with applicable laws, regulations, or legal processes
  
  
• Respond to lawful requests from public or government authorities
  
  
• Protect the rights, privacy, safety, or property of Sweet Influencers, our customers, creators, or others
  
  
• Enforce our contracts and terms
  
  

6. International Data Transfers

We are based in the United States and may process information in other countries where we or our service providers are located.

If you are located in the EEA, UK, or other regions with data transfer restrictions, we will take appropriate measures to ensure that your personal information receives an adequate level of protection, such as:

• Using Standard Contractual Clauses (SCCs) approved by the European Commission; and/or
  
  
• Implementing additional safeguards as needed.
  
  

7. Cookies and Similar Technologies

We use cookies and similar technologies to:

• Make the Site function properly
  
  
• Remember your preferences
  
  
• Analyze traffic and usage patterns
  
  
• Measure and improve our marketing and advertising efforts
  
  

Types of cookies may include:

• Strictly necessary cookies – Required for Site operation and security
  
  
• Performance/analytics cookies – Help us understand how visitors use the Site
  
  
• Functional cookies – Remember your choices and preferences
  
  
• Targeting/advertising cookies – Help us deliver more relevant ads and measure their performance
  
  

Where required by law, we will present a cookie banner or preference tool to manage your consent for non-essential cookies. You can also control cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.

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8. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, including:

• Providing requested services or information
  
  
• Maintaining our business relationship
  
  
• Complying with legal, tax, or accounting obligations
  
  
• Resolving disputes and enforcing our agreements
  
  

Retention periods may vary depending on the type of data and the context of collection. When information is no longer needed, we will delete or anonymize it, or securely store it and isolate it from further use where deletion is not possible.

9. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information.

9.1 EEA/UK and Similar Jurisdictions

Subject to applicable law, you may have the right to:

• Access the personal information we hold about you
  
  
• Request correction of inaccurate or incomplete information
  
  
• Request deletion of your personal information
  
  
• Object to or restrict our processing of your information
  
  
• Withdraw consent where processing is based on consent
  
  
• Request data portability of information you provided to us
  
  
• Lodge a complaint with a supervisory authority in your country
  
  

To exercise any of these rights, please contact us at contact@sweetinfluencers.com. We may need to verify your identity before responding.

9.2 California and Certain US States

If you are a resident of California or other U.S. states with privacy laws, you may have additional rights, such as:

• The right to know what categories of personal information we collect, use, and disclose
  
  
• The right to access specific pieces of personal information
  
  
• The right to request deletion of personal information, subject to exceptions
  
  
• The right to correct inaccurate personal information
  
  
• The right to opt out of certain types of data sharing or targeted advertising
  
  

We do not sell personal information for monetary consideration. To exercise any rights available in your jurisdiction, contact us at contact@sweetinfluencers.com.

We will not discriminate against you for exercising your privacy rights.

9.3 Marketing Communications

You can opt out of receiving promotional emails from us at any time by:

• Clicking the “unsubscribe” link in our emails; or
  
  
• Contacting us at contact@sweetinfluencers.com
  
  

Please note that you may still receive non-marketing, transactional communications related to services you have requested.

10. Security

We take appropriate technical and organizational measures designed to protect your personal information from accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access.

However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security. If you believe your interaction with us is no longer secure, please contact us immediately at contact@sweetinfluencers.com.

11. Children’s Privacy

Our Site and services are not directed to children under the age of 16 (or the minimum age required by applicable law), and we do not knowingly collect personal information from children.

If we become aware that we have collected personal information from a child in violation of applicable law, we will take steps to delete it. If you believe we may have collected information from a child, please contact us at contact@sweetinfluencers.com.

12. Third-Party Links

The Site may contain links to third-party websites, services, or platforms (including social media platforms and tools we use in campaigns). We are not responsible for the privacy practices or content of these third parties.

We encourage you to review the privacy policies of any third-party sites or services you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons.

When we update the Policy, we will revise the “Last updated” date at the top. In some cases, we may provide additional notice (such as by posting a prominent notice on the Site or sending you an email).

Your continued use of the Site after any update constitutes your acceptance of the revised Policy.

14. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy or our data practices, you can contact us at:

Email: contact@sweetinfluencers.com
Phone: (833) 617-9338

Mailing Address:
Sweet Influencers
4343 North Scottsdale Road, Suite 150
Scottsdale, AZ, 85251
USA